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Digital Marketing Certified Associate Training
(Offered in partnership with Simplilearn)
Digital marketing is one of the world’s fastest growing disciplines, and this certification will raise your value in the marketplace and prepare you for a career in digital marketing.
The Digital Marketing Certified Associate (DMCA) course is designed to help you master the essential disciplines in digital marketing, including search engine optimisation (SEO), social media, pay-per-click (PPC), conversion optimisation, web analytics, content marketing, email and mobile marketing.
- 40+ hours of self-paced video
- Preparation for OMCA, Google AdWords, Google Analytics, Facebook, and YouTube exams
- 10 rounds of simulations to practice SEO, SEM, website conversion rate optimisation, web analytics and email marketing
Upon successful completion of the course, delegates should be able to:
- Gain an in-depth understanding of the various digital marketing disciplines: search engine optimisation (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimisation, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy;
- Master digital marketing execution tools: Google Analytics, Google AdWords, Facebook Marketing, Twitter Advertising, and YouTube Marketing;
- Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimisation, email marketing and more;
- Gain real-life experience by completing projects using Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing;
- Acquire the right skills through extensive hands-on practice on a wide range of simulations and projects that will enable them to launch and execute digital marketing campaigns;
- Learn how to formulate, plan, and execute effective digital marketing strategies with the right channel mix in our digital marketing strategy module;
- Become an expert in Twitter advertising—we developed the Twitter advertising module in this course in partnership with Twitter;
- Create the right marketing messages tailored for the right audiences; and
- Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing certifications
Who should enrol?
The Digital Marketing Certified Associate course is ideal for any business professional, marketing consultant or delegate interested in jump-starting a career in digital marketing, including:
- Sales or business professionals
- Traditional marketers
- Digital marketers
How to enrol?
Select the preferred course.
Click on “Enrol Now” to add to cart.
Complete the information and make a secure payment.
MANCOSA will confirm payment via your preferred mode of contact and issue login details via email.
Login using the details provided and change your password.
Start the learning journey.
How will I become a Digital Marketing Certified Associate?
To become a Digital Marketing Certified Associate, you must fulfill both of the following criteria:
- Successfully complete first five rounds in Mimic Pro, which will be evaluated by the lead trainer.
- Pass any one of the two OMCA Simulation Tests in the Digital Marketing Certified Associate course with a minimum score of 60%. The simulation test is an online exam and consists of 75 multiple choice questions that must be answered within 75 minutes
What certification will I receive after completing the training?
After you have completed the DMCA course, you’ll receive a course completion certificate. You will also receive an Experience Certificate once you first five rounds of Mimic Pro Simulations. You can then take the certification exams offered by OMCA, Google Analytics, Google AdWords, Facebook Blueprint, and YouTube.
How do I obtain my MANCOSA certificate?
Upon successful completion of the course, delegates will unlock their Simplilearn certificate and submit to MANCOSA as proof of course completion, upon which delegates will receive a MANCOSA certificate.
How will I earn the OMCA Certification?
Once you’ve completed the DMCA course, you’ll schedule your online OMCA examination. To earn this industry certification, you’ll need a passing score on the exam, proof of education and experience. The certification is valid for two years when renewed with professional development units.
How will I earn the Google Analytics Certification?
Once you’ve completed the DMCA course, you’ll need to register on the Google Analytics Academy website. From there, you’ll sign up to take the Google Analytics Qualification Exam, which consists of 70 true/false and multiple choice questions that must be answered within 90 minutes. To pass the exam, you must receive a minimum score of 80%. The certification is valid for 18 months.
Who is Simplilearn?
Simplilearn is one of the world’s leading certification training providers.
Simplilearn provides online training in disciplines such as Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science among others, where technologies and best practices are changing rapidly and demand for qualified candidates significantly exceeds supply.
Based in San Francisco, California and Bangalore, India, they have helped over one million professionals and companies across 150+ countries get trained, acquire certifications, and upskill their employees.
Simplilearn’s training courses are designed and updated by 2000+ renowned industry experts. Their blended learning approach combines online classes, instructor-led live virtual classrooms, project work, and 24/7 teaching assistance. Their vibrant community of experts and certified professionals is a powerful resource pool of tips, tricks, and insightful advice. More than 40 global training organisations have recognised Simplilearn as an official provider of certification training. They have been named the 8th most influential education brand in the world by LinkedIn.
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