Description
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Who Is This For?
This training is for you if…
- You plan to invest in Facebook and Instagram ads in Q4
- You have spent money before in Q4 and felt like others had a secret sauce that you didn’t have
- You want to make sure you have a plan heading into Q4 to be the best you can be
Training Overview
This training course features two 90-minute webinar lessons, each including presentations and up to 30 minutes of Q&A. Replays will be made available to those who can’t attend live.
- Lesson 1:
Tuesday, September 25 at 3pm EDT
Q4 Strategic Fundamentals
Understand the ins and outs of Q4 and setting yourself up for success. - Lesson 2:
Thursday, September 27 at 3pm EDT
Q4 Advanced Tactics
What exactly you need to do now and throughout the end of the year.
Choose How to Access This Course
THIS COURSE IS COMPLETE. SIGN UP FOR POWER HITTERS CLUB – ELITE (ON THE RIGHT) TO GET ACCESS TO THE REPLAYS.
Topics Covered
- Defining what success in Q4 means to you
- Q4 FB/IG advertising in prior years vs. today
- Outlining a winning Q4 game plan
- Phases and examples of successful Q4 campaigns
- Dialing in your offer, creative, audiences, more
- Aligning your budget with clear expectations
- Optimizing your website for conversions
- Bidding to win
- A plan for when s*&t hits the fan
- Overlooked Q4 must-haves: inventory, FB ad account payment methods, increased customer support, and more
What You’ll Learn
A deep and thorough understanding of the planning and strategies required for a successful holiday season. You’ll learn the following:
- Specific tactics and strategies you should start implementing in your ads right now
- How to set up your ads in each phase of Q4 for maximum profit
- How to combat competition
- How to scale effectively and efficiently
- How to hit your perfect audience at the optimal time
- Ensuring ad profitability, even during the most expensive time of the year to advertise on FB
Who is Andrew?
Since co-founding Foxwell Digital, Andrew Foxwell and his wife Gracie have worked with over 250 businesses, non-profits, and organizations to launch, optimize, and manage more than $10 million in Facebook and Instagram advertising campaigns.
Past and present clients include Square, Eventbrite, Fitbit, KIND Snacks, Convince & Convert, Grand Ole Opry, and more. Andrew is a frequent contributor to Jon Loomer’s Pubcast, co-host of the Ecommerce Influence podcast, and has been featured in the New York Times, TechCrunch, and various other print/online publications.
When he’s not running Facebook ads, Andrew’s passions include being a proud goldendoodle dad and kayaking across Wisconsin’s beautiful lakes and rivers. Learn more about Andrew at foxwelldigital.com
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